Posts Tagged ‘electronics’

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A Simple Product With All the Features

March 11, 2009

I’ve been writing about keeping products simple. It makes your product easier to use for the majority of users. However, what about the users that don’t want simple? How do you keep them excited about your product?

I want to talk about cameras for a moment, as I’ve found them to be a good example of products that might have a good balance of everything. There’s no question that digital SLR’s (single lens reflex) cameras take better pictures than their point-and-shoot counterparts. They have larger, better quality CCD’s and better lenses. For the advanced users, it’s also easier to quickly adjust such features as shutter speeds and F-stops. Point-and-shoots are meant for convenience; they fit neatly in your pocket so you always have it handy. 

However, if you delve into the manual settings for a point-and-shoot (I have had good experiences with a few of the products in the Canon Powershot lineup) you might find ways to tweak your photos for better results and get more functionality from your camera. I like to play with the depth of field, using focus to highlight my target instead of location within the frame or lighting. I’ve also been experimenting with white-balance. I’ve found those two features alone have dramatically improved my ability to capture the moment. My Canon SD750 even has the ability to setup hotkeys, so I can get into the white-balance menu with one key-press instead of navigating the function-tree. 

Even though I’ve been stressing the importance of keeping products simple, they should only be as simple as they need to be. In the case of my camera, sometimes I want to just grab a quick picture of my kids doing something goofy, and I don’t want to worry about setting up a shot. Other times, I’d really like to get an image with more character, and I’m glad I have a camera that has a multitude of manual features. 

What products are you using that work well for both the novice user and the advanced hobbiest?

An appetizer: Figs topped with chevre and wrapped in prosciutto. Photo taken on the Automatic settings.

An appetizer: Figs topped with chevre and wrapped in prosciutto. Photo taken with the Automatic settings - auto focus, flash, 77mm focal length (35mm equiv.), f-stop (f/4.0) and exposure (1/60).

 

 

The same appetizer taken with Manual settings. No flash, ISO 80, Macro focal adjustment.

The same appetizer taken with Manual settings. No flash, f/2.8, exposure (1/40), 37mm focal length (35mm equiv.).

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Unknown Stakeholders

March 5, 2009

RemotesAre you overlooking someone in your user research?

It may not have the romance of flowers or diamonds, but a good universal remote control can do good things for a gadget-lover’s marriage. Before we got a high quality universal remote, there were remotes all over and a page of instructions for guests. My wife grew to understand it, but she hated that I’d complicated such a simple task as watching a movie. More often than not, she’d just turn the TV on by hand and listen to it through the native speakers. Now, she just hits the DVD button on the remote and everything turns on (well, most of the time!) so she can watch a show in 5.1 Dolby Digital surround even if she doesn’t care much about it.

So, if you were writing the product specification for a universal remote control, would you have thought to include your user’s significant others, house guests, and friends? You would surely have included the owners of home theater systems as a significant stakeholder in the design. They want equipment with a ton of features, high performance, and customization. Unfortunately, those requirements might not be as well accepted by the rest of the household if the system is difficult to use. Could you have unknown stakeholders that are preventing a purchase? Should they even be your primary target for the user interface?

Are there stakeholders that have been ignored during the design of your product? Are they holding back the success of your product? How do you find them?

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Creating simple, intuitive products

March 2, 2009

frustrated

My kids’ grandparents all live out-of-town, so they wanted to set up webcams instead of just using the phone. So, I setup GTalk video on my PC right in Gmail.  Then I sent my mother-in-law instructions to setup iChat on her Mac to work with GTalk. Of course, it doesn’t work. She’s not computer savvy enough to troubleshoot the problem and I don’t know enough about Macs to know what to tell her. After an hour of searching forums and trying to talk her through it, we gave up for another day. But once my mother-in-law shut down iChat, we were immediately able to use video through Gmail. What? Is this a missing step in the instructions? I don’t think we were alone in our frustration since the forum was full of posts about having trouble getting them to talk to each other. 

Was the process intuitive? To some engineers at Google and Apple, it must have been. I’m sure they configured the software and were mooning each other over video in no time. Ideally, they would have also consulted my mother-in-law, or at least other users with her level of experience and understanding, to see if she had any trouble understanding the instructions.

What does it mean to create a simple, intuitive product? Certainly, there are technical challenges to making something simple. But, shouldn’t it be easy to create something that’s intuitive? I think it can be, but it involves a bit of work by the designers.

One challenge is that “intuitive” is a subjective term. Product users don’t all use the same vocabularly or may not understand the subtle intricacies between two options, and they may not have the need, desire, or patience to learn. It doesn’t help them complete their task, which is all they’re trying to do. Therefore, what I may think is clear and obvious in a user interface is anything but. The good news is that understanding your user is not a mystic art. You could just ask them.

If it’s possible to consult with your end-users, get their feedback early and often. Talk to tech wizards, grandmas, and anyone else that might use your product. Can you use the misunderstandings of a few early users to overcome the confusion, apprehension, and fear that will keep your most un-savvy users from loving your product?

Photo credit: John De Boer

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Notes from “Plug into the SmartGrid”

February 17, 2009
Andy Karsner

Andy Karsner - Policy Panel

Washington, DC Feb 17, 2009 –  Every seat in the auditorium at Google’s DC office was filled with people passionate about bringing about change in the way power is distributed. People even lined the back wall and the overflow room. A total of 500 people in attendance. The event format was split into two industry panels, the first discussing the technology requirements for a SmartGrid and the second focused more on the Federal and State policy initiatives required to properly implement such a sweeping technological plan.

Tomorrow afternoon, the ~2-1/2 hour video footage of the panels will be available on both Google’s DotOrg channel as well as GE’s YouTube channel. If you don’t have time to watch, here are my notes from the event. I’m sure I missed some details, so please correct me or submit your comments.

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Google To Give The Energy Sector A Jumpstart

February 13, 2009

windpower_hdrThis week, Google announced they’re Beta testing a new application that you can use to track your household (or business) energy use by device in an effort to cut energy usage. Google PowerMeter will break down your energy usage almost in real-time. According to their data, the clothes-line may be due for a comeback. As the old adage goes,

“If you can not measure it, you can not improve it.” – Lord Kelvin

They’ve built the application, but now they’re looking to develop some hardware to go with it. Google is not the only player in the game, though. Pepco is also looking to develop Smart Meters in the DC suburbs, and Agilewaves, comprised of a trio of NASA engineers, developed similar technology after the wave of California’s rolling blackouts in 2006. Even with a decent head-start, it might be hard to beat the raw initiative, seemingly unlimited cash reserves, and amazing grasp of user interfaces that Google has shown time after time. 

Last fall, Google and GE announced a partnership aimed at pushing technology and policy in the energy sector. To kick off the initiative, they’ll both be hosting Plug Into The Smart Grid next Tuesday at 2pm EST. The event appears to be open to the public, but plan for attendance to be maxed. Instead of making you fight the crowds, though, they’ll be posting the  content within 24 hours of the presentations on both Google’s DotOrg channel as well as GE’s YouTube channel. Google has also invited everyone to submit and vote on questions in advance via Google Moderator. This event appears to have some big players, so it’s not exactly a grass-roots effort. But, everyone is going to be called upon to act eventually. Now is a good time to start paying attention. 

Program

  • Introduction and welcome 
    • Dan Reicher, Director of Climate Change and Energy Initiatives, Google.org
    • Bob Gilligan, Vice President, GE Energy
       
  • Part I: Envisioning smart power
    Energy tools and technologies to empower people with information and choice    

    • Moderator: Bob Gilligan, GE
    • Adrian Tuck, CEO, Tendril
    • Ron Binz, Chairman, Colorado Public Utilities Commission
    • Jeff Renaud, Director, Ecomagination, GE
    • Ed Lu, Advanced Projects, Google
    • Kelly Speakes-Backman, Principal, RE+GENeration Consultants LLC
    • George Bjelovuk, Managing Director, American Electric Power
       
  • Break
     

Part II: Accelerating the energy revolution
State and federal policies to drive smart power
Opening remarks: The Honorable Carol Browner, Assistant to the President for Energy and Climate Change (invited)  

  • Moderator: Dan Reicher, Google
  • Fred Butler, President, National Association of Regulatory Utility Commissioners
  • John Podesta, President, Center for American Progress (invited)
  • Andy Karsner, Former Ass. Sec. for Energy Efficiency and Renewable Energy, U.S. Department of Energy
  • Chris Miller, Office of Senate Majority Leader Harry Reid

Photo Credit: John Nyberg

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Preparing for the Digital TV Transition

February 11, 2009

digital_worldI get most of my news and entertainment online instead of through the television. But, we still turn on the weather or PBS cartoons in the morning, so we needed to prepare for the upcoming “digital transition”. Here’s a summary of how I chose a converter box and built an antenna. Did I miss anything? What did you do?

As you’ve probably heard, Congress and the FCC are requiring full-power television broadcasters to drop their analog signal and go completely digital. The date for this transition was originally scheduled to be February 17, 2009, but it was postponed recently to June 12, 2009. According to the FCC, they plan to use the “discarded” analog spectrum for public safety communications (fire, police, rescue squads, etc.) as well as auction off portions to private companies for the expansion of more advanced wireless programs such as wireless broadband. Regardless of why Congress has federally mandated a technological shift for television broadcasting, it appears to be happening. Even with the postponement, there is no reason for you to wait.

Note: If you’re a cable/FIOS/Satellite subscriber, you don’t need to worry. The digital transition is only for over-the-air (OTA), broadcast television that you’d pick up with an antenna. 

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